I have the great pleasure of teaching part of a final year honours module at Oxford Brookes University called, rather elaborately, ‘Entrepreneurial Business Innovation’. What this means in everyday language is that students have to work together in small groups to come up with an idea for a new business which requires funding. During the next 20 weeks, they develop and write a business plan, and then pitch the idea, Dragons’ Den style, in front of some real-life investors.
It is a journey of discovery for many students, lifelong friendships are made, and sometimes broken, leaders are born, and occasionally real businesses emerge. However, many students say that the trickiest bit, and the hardest challenge, is coming up with the business idea in the first place.
Your organisation does not have access to this article.
Sign up today to give your students the edge they need to achieve their best grades with subject expertise
Subscribe
