Source A
An advert for a sought-after consumer item in 1950: a refrigerator
Eduqas Component 1D Austerity, affluence and discontent: Britain, 1951–1979; Component 2D The development of the UK, 1919–1990
The Second World War left the UK deeply in debt. A strict policy of rationing and austerity was introduced to help the UK increase its exports and decrease its imports. This became increasingly unpopular, leading to the defeat of the Labour government in the 1951 election. The new Conservative government promised to make the UK a more prosperous country again.
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